Jan/28/2012
How To Attract More Customers In Your Restaurant With Outdoor Dining
Did you know you may be missing out on a huge chunk of revenue for your restaurant? Well, it is true. If your restaurant doesn’t have the right outdoor dining, you could be missing a great deal of customers.
However, all hope is not lost though. You will be surprised what a simple outdoor dining space can do to your business; it can attract more customers, help you build a large customer base and attract more sales.
Outdoor Dining- Outdoor Dining And Your Resturant
There are a few factors to consider when you are thinking of creating an outdoor space for your restaurant.
·Curb Appeal- Take a moment and consider what brings customers to your restaurant. Is it word of mouth? Smells of your exotic food? Your friendly staff? But still a lot of people pass by your restaurant for the one down the street. Why do they do this?
The truth is, this has nothing to do with your food or reputation in the industry. It may have to do with what your restaurant looks like- on the outside. If it isn’t appealing, many individuals will simply walk on by, not even giving you a chance to win over their stomachs. With an outdoor dining space, you can afford yourself the opportunity to win the stomach of any person that passes beside your restaurant.
·Sheep Mentality- A lot of people tend to follow others especially when choosing a new fashion style, choosing a restaurant and even when venturing into a new business. With an attractive outdoor dining space, you can leverage on this mentality. When people see your customers enjoying themselves in the outdoors, they will make your restaurant the priority for tomorrows breakfast, lunch or dinner. According to a Philadelphia restaurant consultant, Peter Breslow, this is because seeing the dining experience is like watching a commercial in real life. This sights and smells of the real life experience can be really seductive.
·Cheap Outdoor Dining Accessories- Weather- Weather is one of the factors that anybody planning for an effective outdoor dining will have to face. However, this can easily be taken care of. Let us take a restaurant in Arizona for example. When the weather is hot, customers will want to eat indoor to enjoy the comfort of air conditioning. But most of them still use misting systems on their outdoor space. For cooler months, gas heaters and fireplaces can warm up an outdoor space, allowing you to extend your outdoor hours later into the night and year. For rainy, snowy, and even sunny days, consider using awnings to protect your customers from weather.
·Seating- Increasing your seating with outdoor dining can greatly increase your revenue. According to the Philadelphia Business Journal, just 20 extra seats outside can increase your revenue by up to 20% during certain times of the year, like spring and fall, when temperatures are perfect for outdoor eating. More seating also allows you to serve more customers at one time, so your loyal clients do not have wait hours for a table to open up.
By crating a good outdoor space, you can increase your customer base and increase your revenue. If you haven’t added this in your restaurant, you are losing money on daily basis. Outdoor Dining Space
However, all hope is not lost though. You will be surprised what a simple outdoor dining space can do to your business; it can attract more customers, help you build a large customer base and attract more sales.
Outdoor Dining- Outdoor Dining And Your Resturant
There are a few factors to consider when you are thinking of creating an outdoor space for your restaurant.
·Curb Appeal- Take a moment and consider what brings customers to your restaurant. Is it word of mouth? Smells of your exotic food? Your friendly staff? But still a lot of people pass by your restaurant for the one down the street. Why do they do this?
The truth is, this has nothing to do with your food or reputation in the industry. It may have to do with what your restaurant looks like- on the outside. If it isn’t appealing, many individuals will simply walk on by, not even giving you a chance to win over their stomachs. With an outdoor dining space, you can afford yourself the opportunity to win the stomach of any person that passes beside your restaurant.
·Sheep Mentality- A lot of people tend to follow others especially when choosing a new fashion style, choosing a restaurant and even when venturing into a new business. With an attractive outdoor dining space, you can leverage on this mentality. When people see your customers enjoying themselves in the outdoors, they will make your restaurant the priority for tomorrows breakfast, lunch or dinner. According to a Philadelphia restaurant consultant, Peter Breslow, this is because seeing the dining experience is like watching a commercial in real life. This sights and smells of the real life experience can be really seductive.
·Cheap Outdoor Dining Accessories- Weather- Weather is one of the factors that anybody planning for an effective outdoor dining will have to face. However, this can easily be taken care of. Let us take a restaurant in Arizona for example. When the weather is hot, customers will want to eat indoor to enjoy the comfort of air conditioning. But most of them still use misting systems on their outdoor space. For cooler months, gas heaters and fireplaces can warm up an outdoor space, allowing you to extend your outdoor hours later into the night and year. For rainy, snowy, and even sunny days, consider using awnings to protect your customers from weather.
·Seating- Increasing your seating with outdoor dining can greatly increase your revenue. According to the Philadelphia Business Journal, just 20 extra seats outside can increase your revenue by up to 20% during certain times of the year, like spring and fall, when temperatures are perfect for outdoor eating. More seating also allows you to serve more customers at one time, so your loyal clients do not have wait hours for a table to open up.
By crating a good outdoor space, you can increase your customer base and increase your revenue. If you haven’t added this in your restaurant, you are losing money on daily basis. Outdoor Dining Space
Syndication